Saturday, June 23, 2007

ADVERTISING THROUGH POLITICAL CELEBRITY

ADVERTISING THROUGH POLITICAL CELEBRITY

There was a President whose hobby was riding bicycle will visit Alvin's country.Alvin was running a business of bicycle manufacturing. He heard about the newsof this President coming to his country. This President stayed in Alvin'scountry before as an embassy. During staying in Alvin's country, he was alwayswent out on the street with his bicycle. This is the President's no 1 hobby.

Alvin knew about this. Hence, he grabbed this chance by specially designing two new bicycle designs. After that he asked the help of ministry of diplomacy to give this 2 new design bicycles to the President and his wife as a present and appreciation of his arrival.

When the President received this two bicycles, he was very happy and keeppraising," Very good, very good! I like it!"

At this moment, many reporters from different medias have taken the photos of this President riding on the bicycle. The next day, all the newspaper and media has reported extensively about this President was so happy to receive the bicycle.

This issue immediately become the hottest news and created a fashion to buy the"The President's Bicycle". In addition, there are many orders from different countries oversea.


P
S:
Sometimes, businessman has to be aware of politics news and environment also. Famous government officers are always very good effective advertising stars. A true experienced entrepreneur or businessman will always know how to leverage by participating in government related activities to promote or advertise their product and services.

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